DBA/Trademark

While we do not provide DBA or Trademark services, we are here to provide you with important information as well as a variety of partners that can help you with both of them.  That being said, please check below some helpful information for you:

DBA: 

• Allows you to conduct business in a name other than your own legal name.
• A person who files a DBA name usually does not have exclusive rights to the name registered.
• A DBA or trade name generally conveys very few legal rights. Registering the name doesn't protect it from future use by another individual or business. 
• Easy to set up. 
• Limited to a local market/area. 
• Bears an incredibly affordable price.

Trademark:

• Identifies the goods or services you're selling and distinguishes them from the goods and services of others. 
• Grants you or your business the exclusive right to use the mark, words, symbols, title -or a combination thereof- in commerce. 
• Promotes the business that you are in and the products that you are selling through name and logo recognition. 
• Allows you to legally force other entities -through lawsuits or other means- to stop using the mark or a similar mark that would confuse consumers. This prevents a competitor from infringing on a trademark by playing dumb and using the "I did not know” defense.
• Allows you to sue for damages.
• Trademark names can run into hundreds of dollars

Can I trademark my DBA?

• Yes, you can trademark your DBA and give it the same legal protections provided to trademarked companies and brands. In fact, having a trademark can be a major asset if you plan to expand your company by selling franchises. A successfully trademarked brand can also attract potential buyers and help increase selling value.